Health communications design studio
Your program is complex. Your materials don’t have to be.
Partner with StoryPunch to create program materials that are clear, engaging and accessible to everyone, from launch day through every update.
Woman-owned
Credited on cms.gov
Section 508 and WCAG 2.1 AA
Since 2014



Credited by nameCMS evaluation reports on cms.gov, 2024 · Lake Superior QIN training videos on YouTube, 2019
Organizations we’ve worked with
- Lake Superior Quality Innovation Network
- Primary Care Collaborative
- National Academy of Medicine
- Telligen
- American Neurological Association
- PFCC Partners
- The Lewin Group
Track record
Programs we’ve designed for
- CMSComprehensive Care for Joint Replacement (CJR) ModelToolkit, diagram system, animated explainer with social media launch graphics, and evaluation reports
- CMSBundled Payments for Care Improvement (BPCI) InitiativePublic toolkit and driver icon system
- CMSQuality Improvement Organization (QIO) ProgramExplainer video libraries: a 10-part Bite-Sized Learning video series for Telligen (2025), an animated training series for Lake Superior QIN, plus design, Spanish translation and Section 508 work for QIN-QIOs nationwide
- CMSTransforming Clinical Practice InitiativeA launch toolkit, website and explainer video with the Primary Care Collaborative
- ACLCommunity Collaborations for Employment evaluationEvaluation reports and grant profiles
- AssociationAmerican Neurological Association webinar launchA social media graphics package to launch the webinar
See the work, including our explainer video libraries
2011
Designing for federal health programs since 2011
2014
Founded in Denver, Colorado
508
Every file built to Section 508 and WCAG 2.1 AA
EN + ES
English and Spanish materials
Who we work with
Health organizations with something important to say.
From the firms that run federal health programs to national academies and associations, our partners share one goal: people who understand what’s changing and why it matters to them.
Federal health contractors and their programs
A named design and 508 partner for your proposal, with fixed prices that hold from the base year through every option year.
For primesAssociations, academies and nonprofits
Reports, initiatives and campaigns that deserve to be read. We design the look, the toolkit and the first pieces, so your work lands with the people it’s for.
Launch kitsHealth systems, states and public agencies
508 remediation for the files you already have and accessible templates your team can keep using, starting with a checkup that shows where you stand before the 2027 deadlines.
AccessibilityHow we help
Sound familiar?
Five problems health programs bring to us, and what we do about each one.
People don’t get it on the first read.
We turn rules, pathways and payment flows into clear visuals: overview graphics, fact sheets and slides people understand at a glance.
See launch kitsEvery piece looks like it came from a different program.
We create a clear visual system and templates inside your brand, so every piece belongs, whoever makes it.
Explore launch kitsAccessibility can’t wait until the end.
Every file is designed and tested to pass Section 508 review the first time, with a specialist’s sign-off and a conformance note.
How we check every fileThings change, and the materials have to keep up.
We keep every piece current, consistent and accessible as policy, terms and data change.
Start a conversationImportant findings get lost in long reports.
We turn research and recommendations into summaries, visuals and toolkits that busy readers open, understand and share.
See our work
Projects start at $4,500.
Every proposal is sized to your program: how complex it is, how many people review it, and how much hands-on support you want.
Feedback rounds are built in, and we flag anything new before it changes the plan.
How we work
We’re in your corner from first sketch to final file.
Step 1: Start with a conversation.
Tell us about your program, your audiences and your timeline.
Step 2: Shape the plan together.
We map the pieces, the schedule and how reviews will flow.
Step 3: Create and refine.
We design, you review. Feedback rounds are built in.
Step 4: Launch and keep it fresh.
Final files, easy-to-edit templates and an accessibility check on every file.
Explainer video libraries
Short animated explainers a team can publish as a YouTube or learning library, one idea per video. A 10-part quality improvement series for Telligen and four training modules for Lake Superior QIN, both in the CMS QIO program, with more for CMS and the Primary Care Collaborative.
- Captioned
- With transcripts
- Color contrast tested
- Built to Section 508
More selected work



BPCI Initiative public toolkit
Toolkit design, 2018 (revised 2019): a driver diagram with a tool icon for each of seven drivers, section openers and an awardee spotlight map. Publicly posted by CMS. See the toolkit · BPCI public toolkit (PDF, cms.gov)


Two evaluation reports, credited by name
Creative direction, design and Section 508 production, 2024. See the reports

A website with a door for each audience
Transforming Clinical Practice Initiative pages, shown as a refresh in PCC’s current brand, with a video and a quick start guide up front. See the launch
Clear on the first read.
One visual system for a CMS payment model
For the Comprehensive Care for Joint Replacement (CJR) Model, we designed the toolkit and its roadmap driver diagram, a color-coded section system with illustrated patients and clinicians, an animated explainer with social media graphics to launch it, and the evaluation reports, working alongside the evaluation team from 2019 to 2024.
- Toolkit, diagrams and illustration
- Explainer video and launch graphics
- Reports credited by name on cms.gov
Toolkit publicly posted by CMS: archived copy (PDF)
About StoryPunch
Beautiful, meaningful, accessible.
We make the complex clear, meaningful and accessible for your stakeholders and audiences.
Kimothy Pikor has designed for health programs since 2011, from CMS payment models and ACL evaluations to national health associations. We’re called StoryPunch because we believe accessible design can also be beautiful, fun and memorable. A clear story, told well, lands with a punch.
What happens next
We talk through your program and goals.
A fixed price, in writing.
We start with a clear plan and schedule.
Let’s tell your program’s story together.
Writing a proposal? Ask us for a fixed price.










